Travel industry giant Booking.com has partnered with Crypto.com highlighting the growing commitment major retailers are making to the digital economy. Crypto.com users who make Booking.com reservations in the App now enjoy further discounts when using the Crypto.com Visa Card.
Kris Marszalek, CEO of Crypto.com said, “In 2020, our Crypto.com Visa Card program grew to become the most widely available card of its kind and we now serve over 5 million users around the world, who are eager to travel again in 2021.”
Marszalek indicated that the latest partnership will be followed by similar alliances with enterprises dominating other consumer industries.
Bitcoin’s breathtaking rally beyond $35,000 kicks off 2021 on a high following above expectation institutional interest with banks and hedge funds now aggressively seeking to expand their bitcoin holdings.
As the travel industry starts the preparation for the inevitable post-pandemic rush among holiday-makers, and with the approval of several vaccines likely to expedite that process, the partnership comes at an opportune time for both parties.Bull Run Inspires FOMO as Investors Buy In
Nimrod Lehavi is the CEO of fiat-crypto payment processor Simplex, which recently became a Principal Member of Visa in Europe. Commenting on the current crypto market outlook, he notes “The surging demand among new retails investors, along with the dramatic price surge in BTC, is creating a constant feedback loop that is pushing demand for altcoins as well.
“At Simplex, we see an increasing demand for cryptos across the board, with the BTC rally being the catalyst. Yet, the dominance of BTC in that demand has significantly dropped in the past few days, as retail investors seem to be looking for ‘the next BTC’ as wel...