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Drone Racing League Finds High-Flying Crypto Partner in Algorand

In brief Algorand has partnered with the Drone Racing League in a five-year deal. The alliance includes naming rights and plans for NFTs, blockchain-based ticketing, and token-based league governance.

The Drone Racing League sees competitors pilot custom-built quadcopters through courses at up to 120 miles per hour, all viewed in first-person using VR-like goggles. Founded in 2015, the DRL is a tech-forward league with rising viewership, and now it plans to expand its fan experience and interactions through a deal with blockchain network Algorand.

Today, the companies announced a five-year alliance that will see the league adopt Algorand’s blockchain in various ways. Algorand also picks up title rights for the DRL’s World Championship Season, which begins later this month with broadcasts on NBCSN and Twitter, and the photos show off some of the Algorand branding around the league’s stadium setup.

“We’re constantly innovating our immersive, high-speed drone racing competition with new groundbreaking technology,” DRL president Rachel Jacobson told Decrypt. “Blockchain is a bullseye for drone racing, and we’re excited to welcome the blockchain community to our sport and join our tens of millions of young, tech-obsessed ‘tech-setter’ fans.”

Algorand has struck a deal with Drone Racing League. Image: Algorand

The Drone Racing League plans to tap Algorand’s blockchain network for various initiatives, including ticketing and NFTs. Additionally, token-based governance (i.e. voting) is in the works. “We’ll develop tokens that give fans a voice in the evolution of the league—from decisions on how the sport is played to new experiences in-arena,” Jacobson said.

Algorand’s drone racing partnership comes at a time when the price of its cryptocurrency is flying high. Last week, Algorand (ALGO) doubled in price in the span of two days, not long after the government of El Salvador announced plans to build infrastructure and services atop the ...

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