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LSK · 10w

Lisk [LSK] – What makes it unique? Marketing manager elaborates.

Original article published here... https://ambcrypto.com/lisk-lsk-unique-lisks-marketing-manager-elaborates   **Lisk [LSK] – What makes it unique? Marketing manager elaborates.** *By Akashnath*   Lisk is primarily a software development tool. In recent years, so many companies and institutions have wanted to incorporate blockchain, but they have needed to find and fund code developers capable of carrying out this integration. Lisk helps on that front by providing a platform to develop industry-specific applications that work on top of Lisk’s blockchain framework.   Lisk’s Marketing Manager, Michael Borowiek, talked about his daily life as a Manager. One of the topics he touches upon is the potential of blockchain technology in the near future.   Borowiek was born in New York, and studied political science in Scotland, and went to Berlin, which is also Lisk’s headquarter, to involve himself in the city’s startup hub.   He feels that decentralization is an idea any layman can and should marvel at, because of its unbelievable range of applications. From global industries to voting, and charitable movements, all can benefit from blockchain technology can be cherished through blockchain.   According to Borowiek, the distinguishing features of Lisk are its focus on JavaScript, sidechains [Sidechain Development Kit-SDK], and modularization. A bigger specialty is how, by way of Lisk, blockchain accessibility and user-centricity influences marketing and community perception.   They have a long-term vision in place. Their SDK is built upon the most widely used programming language and the educational marketing content that Lisk Academy provides. They take pains to ensure that anyone having even a minor vision of the blockchain that will improve on existing technology, gets a platform to develop their ideas.   Michael asserts: *There’s a high degree of professionalism that guides everything we do and it shows; for example, we’re constantly commended for our high-standard of code quality as well as for our strong presence at conferences all over the world.*  
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